How do other Product Managers make it look so easy?

As you continue to watch your peers earning more money, getting offered amazing promotions and all the while working fewer hours, you think:

“How do the other PMs make it look so easy?” 

Here’s the thing with Product Management…it is basically like being thrown in a pool with sharks and there’s nobody around to show you how to swim.

The competing demands are overwhelming, and strategy disappears while you deal with the stakeholders circling around you. 

There is a BIG difference between the average Product Manager and the exceptional Product Managers.

The exceptional PMs have mastered the techniques required to swim, and win.

The good news is that anyone can now master these must-have habits and become an elite Product Manager today. 

Join a Google Product Leader’s 10-week coaching program. Master the 5 core habits all Product Managers need to succeed in 2020

Product Management is the Worst!

“Seriously, every single day as a Product Manager was a huge struggle.  So many competing deadlines that were throwing me in all directions. Insane meeting schedules that literally achieved nothing. Putting out fire after fire with zero time to breathe.  This wasn’t the role that I signed up for……”


"I was completely overwhelmed."


"I had almost no time to focus on important strategic tasks."


"I felt like I wasn’t actually adding any value."


"I had failed to establish relationships with my team and my stakeholders."


"I was certain my career was beginning to move in reverse."


"I knew that something HAD to change."


This is the story that I hear consistently from the very best PMs out there. Super Smart - Dedicated - Amazing - Talented PMs working for the top companies.

The theme is the same across companies: PMs are letting their jobs run them, rather than them running their jobs! Thankfully, there is a permanent solution to this increasingly prolific and soul-destroying problem.

Are you struggling with the competing demands of Product Management?

Overwhelmed and rapidly losing motivation?

The Core Habits Program is the career saving solution that you need to thrive as a Product Manager.

Tried everything?


The Intentional Product Manager is different


If you are like most Product Managers then you’ve consumed more TED talks, YouTube videos and Kindle books than you have Netflix episodes. Then, you moved onto the podcasts and audible subscription just to make one hundred percent sure that you weren’t missing out on ANYTHING.


And even after devouring all of this information, you were left feeling more disillusioned than ever! None of this content was even remotely relevant to your role. You tried to implement the systems that you learned, and it actually increased your stress levels and workload. It seems like the more you search for the relevant knowledge that you so desperately need, the further away it slips.



What if there was a simple solution to this career crippling problem? 

A solution designed by a Google Product Leader specifically for Product Managers.


Would you join? 

I thought so. So let's get started.

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Things will not get better on their own!


Have you heard the old saying: “If you always do what you’ve always done, you’ll always get what you’ve always got”?

Well, as simplistic as this sounds, it is absolutely true for Product Management. If you continue to perform your role without the Core Habits necessary for survival, nothing will improve. Throughout my career, I have noticed hundreds of PMs struggling with:

  • A persistent state of disillusionment that you feel may never improve
  • An overwhelming sense of burnout that leaves you mentally exhausted 
  • Task induced insomnia - leaving you awake and unable to clear your cluttered mind 
  • An ever-present burden of work tasks pressing on your family members 
  • A general perception by others that you are a ‘Manager’ of tasks not a ‘Leader’ of people or projects
  • A perceived lack of effectiveness that results in high visibility, complex projects being assigned to other team members
  • A strong sense that your role is managing you - pushing you in multiple directions like a current that you have no control over 

Product Managers attribute their struggles to the role or company itself. So, when these emotions surface the search for a new job begins. And the vicious cycle continues……


Let’s break this cycle TODAY!

It’s time you stopped working on other people’s agendas


Hi, I’m Shobhit. I am a Google Product Leader who has coached hundreds of Product Managers. I have helped Product Managers develop exceptional careers that they can be Proud of. I started the Intentional Product Manager when I realized that certain core practices made a HUGE difference in my career, but nobody else was talking about these habits. 













I have trained Product Managers at these companies

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Shobhit is the mentor you need to ask you “hey, why are you doing what you’re doing?”

Sam Feldman, Senior PM at TripAdvisor
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I can’t recommend Shobhit's class enough. It's a great opportunity to learn 10X habits.

Sarah Laeuchli, Senior Product Manager at Drift

Rohit Shenoy

I’ve actually made little flash-cards with the key practices and have these stashed in the back of my notebook for reference.

Rohit Shenoy, Product Lead at IndigoAg

Imagine if in a few short weeks you can learn the habits that can change your career forever

  • You will be able to maintain high energy levels while remaining calm and in control of the chaos that surrounds your daily life
  • You will 10X the important, needle-moving projects that you are working on right now
  • You will build strong relationships with the people that matter the most in your company
  • You will instantly exude an energy and optimism that attracts key people and differentiates your style from other Product Managers
  • You will easily navigate even the most pressing issues with the calmness of a seasoned leader
  • You will possess a sense of fulfillment knowing that “You’ve got this”
  • You will become a respected leader and your team will look to you for direction
  • You will develop a new sense of personal satisfaction and rest easy knowing that you’ve done a great job!

Introducing the Intentional Product Manager

The 10-week program that has helped 100s of Product Managers transform their habits and take control of their jobs

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1) Every week, watch the lessons at your own convenience

Each lesson includes videos, worksheets and examples.


2) Apply the practice at work right away

Each practice is designed to be applied right away with the help of the worksheets and just a few minutes of planning.


3) Every week, meet with your accountability group

Your group keeps you honest! And you learn as much from your peers applying the practice, as you might from me.


4) Join my bi-weekly Q&A calls

These calls are designed for me to answer any questions you might have and help you blow through any obstacles you face in applying the practice. 



Master the five practices that enable you to conquer the day and excel as a Product Manager



Maintain the right ATTITUDE and ENERGY level even as you tackle the intense demands of Product Management. This is the CHARGER that keeps you going and enables you show up to every situation with the right mindset and right attitude. Never let one bad meeting, email or interaction blow up the rest of your day. 



Speak and write with CONFIDENCE while reinforcing your AUTHORITY and INFLUENCE as a Product Manager. And not just that: learn how to LISTEN BETTER and become a CONVERSATIONAL NINJA so that you can uncover your customer’s true needs and MOTIVATE AND INFLUENCE your team and your stakeholders.



Don’t just tolerate meetings. Make meetings so AWESOME that your team LOOKS FORWARD TO THEM. Use meetings as an opportunity to SHAPE YOUR TEAM’S CULTURE and get your team energized to do everything they need to do with EXCELLENCE.



 Learn to limit FIRE FIGHTING and instead focus on things that MOVE THE NEEDLE. Take your impact to the next level by being more productive than you ever thought possible.



 Build relationships that people that matter. The only way you achieve goals in Product Management is with the help of OTHER PEOPLE. Identify crucial relationships, analyze where you stand today, and take steps to move the relationship forward every day. 


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If other Product Management classes have made you skeptical or if you’re just on the fence…

Then I want to give you EVERY opportunity to try INTENTIONAL PRODUCT MANAGER and experience how much you can grow in the space of 10 weeks.





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Most of us belong to many Product Management LinkedIn groups, Slack groups, local associations, etc.
So why do you need another community?

This one is different.

We all go through the same shared experience of learning, reflecting on, and helping each other improve on Product Management practices.

We study together. We get together and have in-depth conversations about careers.

I've even had some students leave to start their own companies, and they are in constant touch with others.




We get together regularly virtually and in-person, and have in-depth conversations and a LOT of FUN!


Our exclusive events include guest speakers, timely topics and new unreleased content exclusively for Intentional Product Manager.

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These cheat sheets enables you to apply the practices for life by giving you a glanceable reference that you can put on your desktop or in the back of your notebook


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These cheat sheets enables you to apply the practices for life by giving you a glanceable reference that you can put on your desktop or in the back of your notebook

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Shobhit’s Proven Step-by-Step Program used to Enable Hundreds of Product Managers to rise above the overwhelm and become Strategic Product Leaders


You Get Priority Access to all five modules, Checklists, Workbooks, Videos,  Including:

  • Ten weeks of video lessons, each over an hour in duration ($5,000 Value)
  • Weekly Q&A calls with Shobhit  ($3,000 Value)
  • Weekly accountability calls with your group ($2,000 Value)


Bonus #1 Exclusive Slack Group (Priceless!)

Bonus #2 Invitation to our online and in-person community events ($500 value)

Bonus #3 Cheatsheet ($500 value)

Bonus #4 Certificate of completion ($500 value)


When you add it all up, that's a total real-world value of over 



But because I'm super excited to welcome you into INTENTIONAL PRODUCT MANAGER, I'm giving you the opportunity to enroll


TODAY at the time-limited price of just…





Finally have the confidence to become an outstanding product leader

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Accelerate your career

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Achieve greater clarity than ever before

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And get the many more benefits that all my students have gotten

Josie-Dee Seagren, Product Manager at Accenture


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Shobhit’s class provided the frameworks, tactics, real-world examples, and accountability structure to make tangible strides in my journey to become a more effective and confident PM - and that won’t stop after the course finished. I appreciated his dedication to preparing lessons and asking questions about our homework, as well as his flexibility to change the curriculum based on what the class wanted to work on.

Rohit Shenoy, Product Lead at Indigo Ag



What was life before the Intentional Product Manager?

  • Stressful...a constant feeling of not having crossed enough tasks off, wondering if I was doing enough and feeling like I wasn’t quite doing all the right things
  • Sometimes a week would go by where a ton of stuff got done but none of the tasks were things I planned.

What are the big picture changes you have made since the program?

  • Execution: I have a systematic approach to planning my day and my week. While I may not follow this system 100% of the time, I do it often enough to know that I am working on the right things and quickly catch myself when I find myself being led by the job. The most important impact here is that I get more of the big things done and rarely feel stressed or overwhelmed. An additional practice I use is “Purposeful Presence”, a technique that Shobhit taught us to be intentional about task execution and time management. I’ve actually made little flash-cards with the key practices and have these stashed in the back of my notebook for reference. 
  • Meetings: I am very deliberate about attending and scheduling meetings. I try to only attend if I have something substantial to contribute or gain. Likewise, I only invite the essential folks to meetings to minimize waste. In terms of actually managing meetings, I always state the goal and manage it. I’m still working to master meeting management but find that simply planning upfront goes a long way which is now part of my MO.
  • Focus on accelerating self-improvement: I’ve built two habits coming out of the program, that have been quite transformational - a daily 10-minute meditation that has made me more self-aware, and regular consumption of audiobooks focused on self-improvement topics such as forming good habits, negotiating skills, achieving high-performance, etc.

What habits have changed since the program?

  • Getting things done: I block out time for deep work vs busy work and then use Purposeful Presence to make progress on both.
  • Meditation: I have a daily practice that feels like it is making me much more self-aware and appreciative.

What has been the impact of the program on your career?

IPM helped me completely change my interviewing approach and also helped me identify what mattered most in my career. This ultimately helped me land my current role. Previously, I’ve relied on my sales skills in such settings but this time around decided to focus on being a better listener and clearly conveying what was important to me. The former helped me connect with the interviewers more deeply and the intentionality of the latter helped me find a role that was a great fit!

What did you find surprising about the experience?

How much change was possible in such a short period of time!


Emma Adelman, Product Manager at Nike


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I highly recommend this course to PM’s who are just starting out or those who are in the middle of their career and need a few other tools in their PM toolbox


Worried about finding time for the class?

Don't be. Listen to what Sam Feldman, Senior Product Manager at TripAdvisor had to say.


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I was worried about committing an hour each week for several months. “How can I possibly take so much time?” I wondered.

I will look back to this course as a pivotal moment in my PM career. It’s easy to proceed on autopilot at job but this class was a welcome slap in the face of intentionality. Shobhit is the mentor you need to ask you “hey, why are you doing what you’re doing?”

This class reminded me of the importance of intentionality - meetings having a goal, emails having a clear next steps, and even relationships having a clear purpose.

I was surprised to realize how many bad habits someone can accumulate that you don’t realize you have until you take a class like this. Even if you work at a well regarded product organization, you can still benefit from applying intentionality to your product thinking. Good habits require thoughts and practice, and also require this class. I’d recommend it for anyone early in their career or anyone late in their career that does things because “that’s how they’ve always done them.

The peer network that I developed was an unexpected benefit that I hope to nurture going forward.

It’s now or never. 


Do you want to remain an average Product Manager forever? Trapped in the vicious job-hopping, company-switching cycle. Overwhelmed by the ever-increasing demands of your role, without the Core Habits you need to thrive. 

Are you satisfied with a lower salary than your peers? Second-tier promotions that your peers have rejected. Less time with your family doing the things that matter most?


I didn’t think so.


Something has to change. Today.

Become the inspiring and influential Product Manager that you were always meant to be. Learn the Core Habits that will change your career trajectory forever. Command the top tier salary and get the promotions that you’ve only ever dreamed about. Enjoy more quality time with your family without the work stress.

Average PM or Exceptional PM? The choice is yours.


Join the Intentional Product Manager program NOW

You Get Priority Access to all five modules, Checklists, Workbooks, Videos,  Including:

  • Ten weeks of video lessons, each over an hour in duration ($5,000 Value)
  • Weekly Q&A calls with Shobhit  ($3,000 Value)
  • Weekly accountability calls with your group ($2,000 Value)


Bonus #1 Exclusive Slack Group (Priceless!)

Bonus #2 Invitation to our online and in-person community events ($500 value)

Bonus #3 Cheatsheet ($500 value)

Bonus #4 Certificate of completion ($500 value)



When you add it all up, that's a total real-world value of over 



But because I'm super excited to welcome you into INTENTIONAL PRODUCT MANAGER, I'm giving you the opportunity to enroll


TODAY at the time-limited price of just…



I can’t wait to see you inside the program!