It started on a weekend. I suddenly started worrying about a new feature we were beginning to work on Monday.
All sorts of questions started to emerge. Did enough customers need this feature to justify building it? Had we understood the requirements enough? Did we have the right support from other teams? What if we were going to do a lot of work that would be worth nothing? What if?
I wish this story were atypical. I wish that I was hit with doubt and second-guessing myself less often.
Or do I?
Doubt serves like a set of brakes. They help you from running off the road, but in excess, they can slow you down tremendously.
So seek not to eliminate doubt but to optimize it.
There are five things you must do to optimize doubt:
What’s your energy level as a product manager?
When you go day to day, come into work, are you in to it? Are you excited? Do you bring this high energy level or the appropriate energy level to your team, to the work that you do? Are you intense in every activity that you do?
Those things matter a lot, they can literally change how much you get done in a day, how excited your team feels.
Let’s look at six different kinds of energy levels that you must demonstrate in order to make sure you're living up to your potential as a product manager.
The first energy level is you need to be positive, energetic, give them a sense of an epic win possible and that the product will do well. Align the team behind achieving the best possible thing for your product, for your customers.
Second you need to vary your communication level. You as a product manager must work on not just being at a high...
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