Home Story Blog Product Leader Blueprint Login

User Research: takeaways from Boston Product breakfast

I attended Boston Product's breakfast on the topic of user research.  Here are my core takeaways from the event:

Opportunities to do research exist everywhere!

Opportunities for user research exist everywhere. Ideas came up included

  • Listening to support calls
  • Putting up surveys in the product and validating hypothesis quantitatively
  • Using LinkedIn and Facebook to recruit friends or friends of friends for user studies
  • Actually viewing user sessions with plugins such as Full Story and Appsee
  • Sales calls. Several Product Managers mentioned that they went to sales calls in exchange for being able to interview customers
  • Attending industry conferences
  • Malls, Liquor stores etc. Basically anywhere where your potential customers might hang out

Justifying user research can be tricky

Fighting for resources for User Research still seemed like an uphill battle for several product managers. One of the participants had to re-organize their role and make sure that they...

Continue Reading...

Product Managers: Accelerate your Momentum to Magnify your Effectiveness

 

 

Momentum is easy to see in sports. One team is doing better, seems to have more energy, pulls off crucial moments with ease, and has a stronger body language. While the other team - they seem to have their backs to the wall. They seem to start to lose grip on their position in the game. They might be ahead but seems not so for long.

The same thing applies to Product Management. Momentum is crucial but can take many forms. There are five aspects to Product Management momentum; the market, your product, your stakeholders, your team, and you.

Market momentum

How well is the category of products you're working on doing? So, as an example, if I was to start a company today, let's say that's a competitor to Uber or Lyft, there's a good chance that I'm hardly able to get any market share. But because this category is doing well, I will at least get some momentum in the marketplace because as we've heard, a rising tide lifts all boats.

It's always important to consider...

Continue Reading...

Marty Cagan's "Product is Hard" event

product management May 14, 2019

Marty Cagan: Product is Hard

A huge thanks to Josie-Dee Seagren for taking crazy good notes and co-authoring this post with me.

On May 13, 2019, I attended a talk by Marty Cagan called Product is Hard. I have read his blog posts and his book ‘INSPIRED’, and it was such a treat listening to this talk and meeting him in person.

Here were Josie-Dee’s and my notes and main takeaways from the talk.

Why product is hard

  1. Frustration with lean & agile
  2. Validating ideas vs. discovering solutions
  3. Planning vs. prototyping
  4. Not thinking broadly enough about risks
  5. Not thinking about ethical risks
  6. Playing defense vs. offense
  7. Confusing optimization with discovery
  8. Qualitative vs. quantitative
  9. Not considering alternative solutions or approaches
  10. Product manager competence
  11. Coaching product managers
  12. Truly empowered teams

1. Frustration with lean & agile

Lean and Agile are not wrong. They have very simple core principles, which are almost indisputably good.

So the problem is not...

Continue Reading...

9 Speed Bumps on the Road to Successful Customer Interviews


 

 

 

Customer development interviews are one of the best ways to get insights that lead to an amazing product. But that road to insights is often covered by speed bumps that can slow you down and throw you off course.

Initially you might hit all of these speed bumps. But with enough practice and reflection, you will get better at navigating them.

Here are nine lessons that I have learned in years of interviews, false conclusions, reading, trying to get slightly better the next time, workshops, notes and what not.

1. Know your goal well

Ask most people what their goal is in one sentence, and they will give you a laundry list of things they want to do during the interview.

With customer interviews, there are just three top level questions you are trying to answer. You must determine which question is the one you are trying to answer this this interview.

A) What is the real problem, and is it worth solving?

Here’s a typical scenario: We have a...

Continue Reading...

Originals: a new approach to being 10X more innovative


 

Photo by Plush Design Studio on Unsplash
 
 

The original Originals video from Apple paints a vivid picture of what innovators are like. They are “the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently—they’re not fond of rules…”

But what if our assumptions about innovators was very wrong? What if the innovators were very much like the rest of us, with some key differences? And what if we—the ordinary people—could be a lot more original and innovative in our day to day?

That is the premise of the book Originals by Adam Grant.As a Product Manager, and as an Entrepreneur, it is one of the most valuable books I have read in the past several years. Not only did it make me think of Originals in a new way; it provided a lot of actionable advice that I can apply as a Product Manager today.

Cliff notes

 

  1. Being original is a choice .Successful...
Continue Reading...
1 2
Close

50% Complete

Kickstart your week!

My coaching clients use the very same template every single week to focus in on things that really matter.